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Viral marketing is considered as one of the most powerful method of online marketing and advertising. This refers to the method of promoting products and services through the suitable distribution. This marketing technique is not just one of the successful internet marketing method but also considered as most economical method
E-books, Software and online articles are considered as most popular forms of this type of online marketing. In the e-books, articles and programs there are links to websites and products that are promoted. One of the fine ways of getting fast traffic is to put affiliate links in e-books and articles. A decent and valid viral marketing campaign also help in creating large mailing list and database of your customer and target audience apart from increasing traffic to your webpage and other affiliated websites.
To effectively utilize viral marketing for creation of a customer database, it is suggested that you register an e-book on your website before opening it. Also make sure that all the required links are in the place before starting sending out your mails.
The type of an e-book or Software that you distribute for the promoting your product or service determines the success of your viral marketing campaign. This marketing exercise show results when complimentary products are passed to great number of individuals. This could happen when the product or service you distribute has the educational value. Do not begin this sort of advertising with a junk product or the product which is already available or easily found in the market. Create something new and interesting so that people feel inspired to pass on and then pass it to the receivers requesting them to pass it to the groups or masses.
Providing e-books is considered as one of most reliable and economical methods of such marketing techniques. Large numbers of sources are there to provide e-books for this purpose. Also go on writing or creating your own e-book if you do no like to buy it for distribution. A good e-book is generally written that covers all the summary content of the website. Cover the relevant links in the e-book because such type of links are able to create more good traffic to your website. So try to make the interesting, short, clear and informative e-book.
You can also compile an electronic book for your such online marketing mission in case you can not write it. Write some good articles and create a book related with your business. Give interesting title to these articles and format it nicely and load it with the relevant links. This marks the beginning of your such online internet marketing campaign.
If you have gone through the trouble of building a web site and hosting it with a reliable company you obviously want your website to be available 24 hours a day 7 days a week. Downtime can result in lost sales and customer frustration.
Unfortunately, there are many technical problems beyond your control that can cause your web site to go down or become sluggish. Server hardware and software can fail and your host may schedule downtime for maintenance chores. Speedy recognition of failures is the best defence to getting things back on track, so many companies offer website monitoring services that automatically alert you if your site goes down.
There are hundreds of companies that provide monitoring services. Some are free while others charge anywhere from $5 to $60 per month. The paid services usually offer more features and allow you to use the same service with several different web sites. Web monitoring is not done continuously – time intervals range from every 3 minutes to every hour. The paid services usually offer the most comprehensive monitoring.
Monitoring works by sending an automatic request to your website and checking the response. These requests are the same as a web browser makes and the response to the request determines whether the site is up or down. Requests are usually sent from several different geographical locations to ensure that the site is available from various parts of the world.
If the response code is OK (200, 301, 302, 401, 403) nothing happens and the monitoring software waits for the next scheduled check. If the response code indicates that the web site is unreachable, there will be a second check a few seconds later from another location. There may be 3 or more of these checks before an alert is issued.
An alert can be sent to one or several email addresses or to a mobile device such as a pager or cell phone. This allows you to get in touch with your hosting company as soon as possible to ensure they are aware of the problem and are working to resolve it. As well as HTTP traffic, some website monitors can also check HTTPS, FTP, SMPT and POP3 so that all the functions of your website are covered.
Besides alerting you to downtime, these services can also provide useful statistics in the form of log files that indicate how often a site goes down. This third-party information can be used to demand better service from your web host or a refund in the case of severe amounts of downtime.
If you find that your site has an unacceptable amount of downtime, you should look for a more reliable hosting company. The best way to find a good host is to ask for recommendations from other web site owners. If they are happy with their service they will usually be glad to direct more business to their host.